Strategi Penjualan Berbas Online Sop Merah Bu Asih di Era Adaptasi Kebiasaan Baru Sebagai Wisata Kuliner Melegenda di Yogyakarta

Gayatri, Dinda Yuliana (2021) Strategi Penjualan Berbas Online Sop Merah Bu Asih di Era Adaptasi Kebiasaan Baru Sebagai Wisata Kuliner Melegenda di Yogyakarta. Bachelor thesis, Sekolah Tinggi Pariwisa Ambarrukmo Yogyakarta.

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Abstract

The study of this scientific article is about how the online sale applied to Sop Merah Bu Asih. It is a descriptive study accompanied by a qualitative approach. The methods of data collection are interviews, observations, and documentaries. Data processing with reduction, display, verification and triangulation. The data analysis used is the swot analysis. The research shows that sales are implemented by promoting online in AD form effectively to increase the sales of sop merah bu asih that has fallen due to the covid-19 pandemic.

Item Type:	Thesis (Bachelor)
Uncontrolled Keywords:	Sop Merah Bu Asih, Promoting Online, Covid-19 Pandemic
Subjects:	G Geography. Anthropology. Recreation > GV Recreation Leisure
Divisions:	Pariwisata
Depositing User:	Library Admin
Date Deposited:	08 Jul 2023 02:10
Last Modified:	08 Jul 2023 02:10
URI:	http://repository.stipram.ac.id/id/eprint/1670

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