ANALISIS KINERJA KEUANGAN AGEN PERJALANAN DARING PADA MASA PANDEMI COVID-19 (STUDI KASUS EXPEDIA GROUP)

Ramadhana, Danang Nindya (2021) ANALISIS KINERJA KEUANGAN AGEN PERJALANAN DARING PADA MASA PANDEMI COVID-19 (STUDI KASUS EXPEDIA GROUP). Masters thesis, Sekolah Tinggi Pariwisata Ambarrukmo Yogyakarta.

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ABSTRACT.pdf

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Abstract

Online Travel Agents (OTAs) have a large role and potential in the tourism industry. Technological support makes OTA have the opportunity to have global coverage with easy access by the world community in booking travel to lodging. The decline in tourist arrivals globally as a result of the COVID-19 pandemic by 1.1 billion visits. This makes 2020 the worst year for the travel and tourism industry. Analysis of the financial aspects of OTAs operating globally is important to be able to see more deeply how big the ef ect of the pandemic on all sides of its operations. Expedia as the largest OTA company in the world is one company that can be used to see the impact of the pandemic on the tourism industry, especially in the travel agency industry. Analysis from a financial perspective between before and after the COVID-19 pandemic to see how far Expedia's operational performance is through its financial performance and financial ratio

Item Type: Thesis (Masters)
Uncontrolled Keywords: Expedia, Financial Analysis, Ratio, Pande
Subjects: H Social Sciences > H Social Sciences (General)
Divisions: Pariwisata
Depositing User: Library Admin
Date Deposited: 13 Jun 2023 00:18
Last Modified: 13 Jun 2023 00:18
URI: http://repository.stipram.ac.id/id/eprint/1611

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